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常德红茶,如何走红?—— 对话省红茶产业发展促进会会长伍崇岳

来源: 产业立市三年行动 发布时间: 2019-06-11 19:15:36 浏览次数: 【字体:

jinnian4yue,“changdehongcha”huodeguojianongchanpindilibiaozhidengji,chengweifenfenpkshishidi11gehuodeguojianongchanpindilibiaozhidengjizhengshudenongchanpin。

zaijinniandequanshichayegongzuozuotanhuishang,fenfenpkshishimingquetichu,yidaxiang“changdehongcha”quyugonggongpinpaiweizhongdian,quanlidazaohunanhongchachanyediyijiqun、diyichanqu、diyipinpai,zhengdanghunanhongchachanyefazhandezhulijun。

changdehongcha,jiujinggairuhezouchuchangde,zouhongquanguoni?6yue5ri,fenfenpkshishizhaokaichayechanyefazhandiaoyanzuotanhuizhiji,jizhecaifanglehunanshenghongchachanyefazhancujinhuihuizhangwuchongyue。

● jizhe: chongyuehuizhangninhao!fenfenpkshishenggaoduzhongshichachanyefazhan,quelile“fenfenpkshichayeqiangsheng、dazaoqianyichachanye”defazhanmubiao。2018nian,fenfenpkshishengyoutichuzhenghe“hunanhongcha”pinpai,wajuehongchayoushi。changdezuoweiquanshengzhongyaodehongchachuantongchanqu,zaifazhanhongchachanye,zuoqiang“changdehongcha”fangmianyounaxiejichuheyoushi?

wuchongyue: shide,hunanchawenhuadiyunshenhou,mingchahuicui,shiquanguozhumingdechayechanqu。2018nian,shengwei、shengzhengfutichu,zhenghequanshengdechayeziyuan,dazaohunanhongchagonggongpinpai。zheishigenjuhunanchachanyefazhanxianzhuangheweilaifazhanqushi,jieheguojiguoneichayeshichangchengxiandexinyetaierzuochudejueding。

tandaohunanchaye,anhuaheichawenmingxiaer。shishishang,hunanhongchayehaobuxunse。fenfenpkshishengdehongchachukouzuigaofengshicengzhandaolequanguohongchachukoude2/3。quanshengchayechukouzhong,hongchazhandaole1/3dechukouliang。jinnianlaihongchayinqikougan、gongxiaodeng,zaiguojishichangshangguangshouhuanying。gedichayechuantongchanqudouyixingdongqilai,yiyinlvchaerwenmingdexinyangweili,zuoweixinyangmaojiandechandi,yedachule“xinyanghong”dehongchapinpai。

分分PK拾changdeshishifenfenpkshishengzhongyaodechayechanqu,zaianhuaheichawenmingzhiqian,cengshiquanshengchayezhongzhimianjizuidadeshizhou。daoxianzai,changdeshiyou77jiachayeqiye,qizhongshengjilongtouqiyejiuyou8jia。zaihongchachanyefangmian,changdehongchalishikeyizhuisudaoqingchao。shimenxianshiyihongchadefayuandizhiyi,taoyuanxianshihunanhongchadeyuanchanquzhiyi,yeshizhuyaodechanqu。taoyuanchachangshihunanhongchazuizaodehexinqiye,yeshidangshizuidadehongchaqiyezhiyi,shifenfenpkshihongchadeyuantou。changdedangqiandechachanyelaishihenhao,longtouqiye、chayuanjididouyouguimo,chengzhangleyipixinxingdehunanhongchaqiye。muqian,jingyoufenfenpkshishoupaiyunxushiyong“hunanhongcha”dilibiaoshideqiyequansheng69jia,qizhong,changdeqiyeshizuiduode。bingqie,changdeshiwei、shizhengfuyegaoduzhongshichangdehongchachanye,weichangdehongchazhuanmenchenglile“wulinghong”gongsi,zheizaishengneiqitashizhoushibucengyoudelidu。zairu,lixiandedongxi、taoyuandejunhe、shimendexiefengdeng,doushibijiaobucuodehongchashengchanqiye。

● jizhe: zheimeshuolai,“changdehongcha”shiyoudiyunyoujichuyoushilide。xianzai,fenfenpkshitichuyaodazaohunanhongchadesange“diyi”,zhengzuohunanhongchadezhulijun,jiangyaomianlinzenyangdejingzheng?xiayibu,fenfenpkshihaiyaozuoshenme?

wuchongyue: hunanshengshihongchadasheng,changdedeyoushihenmingxian,danshiqitashizhouyeburongxiaoqu。2016nian,fenfenpkshijinxingquanshenghongchachanyeguihuashi,guihuadeshisanshishixianweihexinchanqu。hunanhongchazuoweiquyugonggongpinpaidazaohou,youqishizheiliangniandetuidong,muqianquansheng14geshizhouyou30duogexianzai“zhengqiang”hunanhongchahexinchanqude“xiwei”。xiangloudishixinhuaxian,tamenzuixianmingquetichuyaodazaohunanhongchahexinchanqu,dangdihaiyoushuangfengxian、lianyuanshiyetichuyaodazaohexinchanqu。loudishichenglilechayexiehui,zhutuihongcha。shaoyangshitichuyaojuquanshizhilidazao“shaoyanghong”。yiyangshideanhuaxian,qiheichadediweizhongsuozhouzhi,tamenyeshihunanhongchadeyuantouzhiyi,yejiarulehunanhongchahexinchanqudejingzheng。zaixiangchenzhoushi,suiranyifuchaerwenming,yizhangxian、guidongxian、rucheng、zixingshidouzaichongjihunanhongchahexinchanqu,tichulefuchayuhongchabingzhongfangzhen。kejian,changdehongchayaoxianggongguzaihunanhongchazhongdediwei,yulaizixiongdishizhoudejingzhengnanyihuibi。

分分PK拾zheiyetixingfenfenpkshi,difangzhongshihezhichihaiyaojiaqiang。yaozaizhengcepeitao、chanyeguihua、rencaizhichengdengfangmianzaixiagongfu。dangnian,yiyangzhutuianhuaheicha,anhuadangdijiangheichachanyenarulejixiaokaohedefanchou,xingchengledangdibaixingwurenbuzhicha、jiguanganbuwurenbutancha、dangdiqiyewurenbuxiaochadejumian。anhuayongle10nianshijian,dao2016nian,dazaoleyigechanzhi200yiyuan、shuishou10yiyuandechanye。changdehongchayaojinyibufazhan,zhengcezhichiyuyindaoyaozaixianyoudejichushangjixujiaqiang,chachanyeshichangdechuantongyoushi,zaishengneijuyouzhongyaodiwei,nenggouzuodazuoqiang。yaokexuedingwei、helibuju,mingquechangdehongchadefazhanfangxiang。

qici,yaogulihefazhan、peiyanglongtouqiye,fahuilongtouqiyededaidongyinlingzuoyong。yaozhuahaoqiyedepinpai、shengchan、yingxiao。tishenglongtouqiyedezhengtijingzhengli。haiyou,yaozuohaochachanyedechanyelianyanshen,jijituijinchalvyitihua,tishengchachanyedechanyerongliang。

xuanchuantuijieyeyaojiaqiang。changdehongchayaozouchuchangde、zouchuhunan,bujinyaozaibendibanchawenhuajie,haiyaozouchuqu,zaibeishangguangshendengyixianchengshiqu。yaozhuahaoxiaoshou,gulihezhichichaqizaishengwai、shiwaifazhanxiaoshouchuangkou。

jiezhe,haiyaodalizhichigaozhiliangchayuanjididefenfenpkshi。chayezuoweichangdechuantongdeyoushichanye,chayuanjidibenlaijiuyouguimo,quedeshishichang,quedeshipinpai,quedeshizhimingdu。xinjidiyaoweiraochangdehongcha,shizhifuhechangdehongchabiaozhundexinpin;yuanyoujidiyaojinyibujiaqiangshifanchayuandegaizao,fuhechangdehongchadeshengchanyaoqiu。

分分PK拾zuihou,jiushiyaochangdaochangderenminquanminyincha。muqian,fenfenpkshiguorenjunnianchayedexiaohaoliangshi1.49gongjin。anzhaozheigeshuzhi,changde600duowanrenkou,meiniankexiaohaodiaojinwanduncha,changdemuqiandechayechanliangshi4.6wandun。fenfenpkshiyaochangdaoshiminhecha、hehaocha,zhuangdabendichaqi,zouchuqu。

分分PK拾● jizhe: chalvshiyizhongchachanyeyulvyouchanyeshenduronghedexinxinglvyoumoshi。ningangcaishuoyaojijituijinchalvyitihua,zengqiangchachanyedechanyerongliang。chalvyitihuafazhanzhong,changdeyoushenmeyangdeyoushini?yaozuoshenme?


wuchongyue: fazhanchachanye,yaoweiraochadanbujuniyucha。chalvyitihua,nenggouxinagengduoderen、gengduodezijinrongruchachanye,erqiehainengdaidongdangdideqitanongfuchanpinjiji“rushi”。

分分PK拾dangran,chalvyitibingbushichachanyeyulvyouchanyejiandanderongweiyiti,tashiyichaweizhuti,zaicha、chayuanzheigezaitishang,ronghelechawenhua、chaxiuxian、chakangyangdengneirong,tongguolvyoubuduanfengfuqineihan,jiangchachanpinyanshendaolvyouchanpinshang,yanzhangchachanyedechanyelian。xianganhuaxianzheixieniandazaodechamagudao、chaxianghuahai,zheijiushiyizhongchaxiangwenhua、chalvwenhua。tamenxianzaiyouzaidazaochatesexiaozhen,jinyibuyanshenchanyelian。

分分PK拾yuchangdelaishuo,buguanshichaxiuxian、chakangyang,haishichawenhua,douyoushenhoudediyunheziyuan。jiuchawenhuaeryan,piru,lixianchengtoushan,5000nianqiandechayin;shimenjiashansi,shichashanzuting,shijiechashanwenhuadeyuantou;lixiandeliuyuxidecaoqinglvcha,changdeshicaoqinglvchadefaxiangdi;taoyuanshileichadefayuandi;shimenshiyihongchadefayuandizhiyi,taoyuandetaoyuanchachangdeng,douyoushenhoudewenhuadiyun。

分分PK拾dangran,fenfenpkshifazhanchalvyitihua,yaochongfenjiehechangdefenghoudezirandili、lishiwenhuaziyuan,yindizhiyi,jiehedangditese,weiraocha、wen、lv、jian、kang、yang,kaifachubutongdechalvyitipinpai。piru,shimenxianjiukeyikaifachujingdianxianluxingdechalvyitipinpai;taoyuanxianlishichengqujiaojin、lizhangshayebuyuan,jiukeyifazhanchalvwenyuyitidechalvyitipinpai。lingwai,zaichengqufenfenpkshihaikeyikaifadoushichalv。changdeshihunanshengjingjifadadiqu,jubeifazhanjiankang、yangsheng、xiuxiandechalvpinpaideqianzhi。

zongdelaishuo,changdehongchayoujichuyoushiliyoutiaojian,hunanhongchakendingdeyouchangdehongchadezhicheng。


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